The history of the Datejust is that it was the first automatic waterproof chronometer wristwatch to display the date in a window, and incorporated all the innovations that Rolex had come up with until then. Nowadays the Datejust has a wide appeal from being a starter Rolex for young collectors & enthusiasts, to being appreciated by those who have a more prolific collection. It’s a watch with many admirers…

The Datejust 36, referring to the case diameter of 36mm, was originally marketed as a gentleman’s watch, however with today’s trends, it appeals to both men and women. These Rolex models can be worn and enjoyed whilst being a longer term investment. One of many reasons why vintage Rolex watches in particular, are the perfect asset for alternative investments.